Learn how digital marketing efforts drive business success in the modern world. What is a Digital Designer? Graphic Designer, Web Designer, UI Designer The purpose of a Digital Designer is to create digital assets for multimedia and graphics projects, including websites, mobile apps, advertising, animation, emails, social media, video games, and interactive displays. Some Digital Designers work exclusively on digital projects; some also design print collateral. In their work, Digital Designers use computer software like Photoshop, Dreamweaver, Illustrator, Muse, Premier Pro, After Effects, and InDesign. What does a Digital Designer do, typically? Designs on-brand creative solutions A Digital Designer creates, manages, and produces digital design solutions for a variety of uses: websites, product graphics, email templates, social media graphics, brand campaigns, and photography. Translates creative concepts into visual design A Digital Designer works with cross-functional teams to...